Lifestyle Management

Products that enable individuals to personally maintain their health by being proactively responsible for their own wellbeing and managing their life this includes products and services for the committed individuals who follows rigorous exercise regimes and strictly controls their diet to improve health and fitness. In addition using early diagnosis and tailored care to limit the impact of chronic conditions such as asthma or diabetes on quality of life, such products minimise effects of diseases while reducing the demand on healthcare services.

According to the “Global Wellbeing Market 2009” report: “Chronic illness, resulting from changes in lifestyle and diet, is more prevalent and has made people conscious of wellness. An ageing society uses preventative and/or self-care medicine to avoid or delay hospitalisation, improve quality of life and save on healthcare spending at a later stage. In a major shift with past behaviour, people seek "wellness" from outside the traditional medical setting.” WHI understands there is a growing demand for propositions in this area and this can be applied to a broader category of wellness products including; consumer electronics, web portals and services, medical devices and over the counter diagnostics for prevention and detection.

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