Market Opportunity

The World Health Organisation estimates that, globally, 1bn adults are overweight, 860m patients are living with chronic medical conditions, such as asthma, diabetes and arthritis, that require long-term treatments, and that 600m people are over the age of 60. These statistics are borne out by financial data that placed the value of the global wellness and health market at more than £120bn in 2007, with expectations that it will triple by 2012.

We will help to open up this market to small and medium-sized Scottish companies who are considering developing applications, products and services to meet consumer demand in this sector by supporting product development, providing advice and access to a network of market contacts, including SMEs, academic institutions and corporate partners. We have a range of services available.